Should You Hire A Content Creator For Your Wedding Day?

Should You Hire A Content Creator For Your Wedding Day?

Should You Hire A Content Creator For Your Wedding Day?. Mobile Image

Mar 19, 2025

While we usually focus our advice posts on bridal fashion styling and wedding dress shopping tips, today we are pivoting a bit to talk about wedding day content creators. Social media is such a big part of many bride’s lives, from sharing their engagement announcement to engagement photos and favorite images from their wedding day. We have talked in the past about how important photography is on a wedding day as those photos are going to last for generations and will be what you have to remember all the moments of your wedding day.

 

With the rise of social media influencers, wedding day content creators are becoming more popular and offer a more behind the scenes documenting of your wedding day. Social media content creators are different than your traditional wedding day photographer and videographer in that they are making content specially with social media in mind and will have a different vibe than your traditional photos and videos. Let’s dive into why hiring a content creator for your wedding day can be beneficial.

 

Video: Why Should You Hire A Content Creator For Your Wedding Day?

 

If you are curious about what a wedding day content creator is or want to enjoy your wedding day without worrying about capturing all the little moments to share on social media, check out our advice video all about why you should hire a content creator for your wedding day.

 

 

Unique Perspectives

 

In our expert opinion, wedding photography is highly worth the investment. You want a professional there to document all of the key moments of your wedding day. We also recommend a wedding videographer, if your budget allows, as you’ll have a “highlight reel” of your wedding day to look back on. These professionals are going to be capturing all the key moments of your wedding day, from getting ready to the ceremony to portraits to speeches and the first dance and your wedding reception. You will have all the professional documentation to look back on and remember your wedding day.

 

A social media content creator comes to the wedding day with a slightly different intention and perspective. Your traditional wedding photographer and videographer are going to be getting those must have moments and professionally staged portraits. Your content creator will of course be capturing those key moments as well, but with a cell phone so it has a totally different vibe. You might be thinking, “why do I need a content creator for my wedding day when I’m not a content creator” or “I’m not an influencer so why do I need a wedding day content creator”? It’s all about having a unique and different perspective to the wedding day.

 

How Content Creators Are Different

 

Hiring a content creator for your wedding day gives you a different perspective. It gives you the opportunity, along with your bridesmaids, your groomsmen, and your guests, to sit back and relax because you have somebody there who is going to capture with their cell phone the little moments that are happening that your videographer and your photographer are not capturing. All those tiny moments where you might want to grab your cell phone to take a selfie with your bridesmaids while you are getting ready, or the moments in transition going from your hotel to your venue will be captured in a behind the scenes way.

 

This adds another layer of documentation throughout your day, which is more organic. You’re going to be getting smaller format videos and depending on the content creator you hire, they can make little reels or little video clips that you can share on social media, or also just have for yourself. It's overall just a unique and creative approach to capturing moments throughout your special day that the other vendors you've hired would also maybe have, but at a different angle, a different dimension, and a different level of quality to it.

 

We do want to be very clear that having a videographer and having a photographer is extremely important. A content creator does not replace this. It will just be a different angle, a different creative lens, and an add-on in addition to all the vendors that you've already hired to document  your day.

 

Easy To Share

 

If your wedding budget allows for it, and it fits your style, we would recommend hiring a content creator for your wedding day. Not only will you have these special little clips of your wedding day, it’s also an easy way to share moments from your wedding day with the work done for you! You won’t have to take the time to create a slideshow or edit videos someone sent you from the wedding day before you can post on Instagram or your favorite social media site. The videos will be all ready to go for you to share.

 

This can also be a benefit to your wedding vendor team. The photos and videos captured by your content creator can be easily shared with the entire vendor team you have hired, making it easy for them to share scenes from your wedding day that showcase their hard work while also giving a cohesive look to the content shared from your wedding day. Whether you want to have your wedding published by a wedding blog or magazine or just want your vendors to show off your wedding day, this makes it a very easy and streamlined way for everyone to access the content and share.

 

At the end of the day, your wedding day is going to go by in the blink of an eye so whatever documentation of the day you can get to look back on and remember all of those magical moments, is never going to be a bad thing. Pick the wedding dress that you love, that makes you feel beautiful and confident in, because that’s going to be in all of those photos and videos.

Hiring a content creator early on in the wedding process could be really fun to also document all the pre-wedding events, from your engagement party to your bridal shower to your bachelorette party and rehearsal dinner. These moments are going to be ones you want to remember and having the content to easily look back on is just invaluable, in our opinion.

 

More Helpful Bridal Fashion Advice

 

We hope you have found this advice helpful when it comes to understanding what a content creator for wedding day is and if it's a right fit for you. For even more helpful advice when it comes to shopping for your dream wedding dress, be sure to check out our past posts:

 

 

 

About Lovella

 

If you're shopping for your perfect wedding dress, come visit us at Lovella Bridal in Glendale, CA. We carry wedding dresses in all sizes and styles, including plus-size bridal gowns and a full selection of veils and accessories. Lovella Bridal is the premier, luxury bridal wedding dress shopping boutique located in Los Angeles, California. Lovella features couture, feminine, modern and chic bridal gowns in all sizes from the best wedding dress designers. Schedule an appointment to find the wedding dress of your dreams at Lovella Bridal. We can't wait to help you!

 

 

About Wedding Fashion Expert

 

Our wedding dress shopping tips and advice are from Nayri, Lovella's own, in-house wedding fashion expert. Nayri is truly the expert when it comes to bridal fashion and wedding style. As the Wedding Fashion Expert, Nayri is the top bridal fashion stylist and the best-selling author of the book "I'm Getting Married And I Have Nothing To Wear," the ultimate guide to helping brides find their wedding day style and their perfect wedding dress. You can subscribe to her YouTube channel or listen to her podcast for more helpful and practical advice on wedding dress shopping.