Lovella Blog

February 19, 2020

2020 Wedding Dress Trends

2020 Wedding Dress Trends During New York Bridal Fashion Week many designers debuted spectacular gowns that left many of us speechless. The upcoming wedding gown trends that we will soon be seeing this year are quite intriguing. Here is a breakdown of the top 10 trends fresh off the NYBFW runway: Floral Print. Straying away from the traditional white toned gown, floral prints add beautiful pops of color and detail to any wedding. Words from The Knot‘s Shelley Brown, “Whether they’re subtle and pastel, edgy and oversized or in the form of textural, 3-D embroideries, this cool-girl way to pull off florals adds whimsical visual interest to any wedding dress silhouette.”   Ball Gowns. Though these have always been a classic, this style wedding gown is making its way back into the hearts of many brides this year! Designers have created such a wide variety of beautiful ball gown silhouettes and […]
February 16, 2020

Wedding Advice: What is a Sample Sale VS. Trunk Show

Wedding Advice: What is a Sample Sale VS. Trunk Show Tips from Nayri, Wedding Fashion Expert Sample sales are a way for brides to purchase a dress that is discounted and ready for immediate wear. It is the store or designer selling their physical samples that brides have tried on to order their dresses. These gowns may show signs of love, but sample sales are a bargain hunters dream! One thing to be mindful of though is the sizes being offered. A bride should not aim to purchase a gown that is much smaller than her size in order to avoid unrealistic alteration expectations, but purchasing a gown that is just a bit smaller is usually okay because a corset back can be put in rather than a zipper to ensure a better fit! Trunk shows are when designers bring in a larger selection of dresses than the store typically […]
February 9, 2020

Leah Da Gloria’s 2020 BOHÈME Collection Showroom at the New York Bridal Fashion

Leah Da Gloria’s 2020 BOHÈME Showroom at New York Bridal Fashion Week! This incredible collection features gorgeous lace fitted mermaids, beautiful ball gowns, clean lines, florals, and amazing textures! Through this collection, Leah Da Gloria wanted to cater to a variety of brides, being inspired by her couture clients that come from a wide range of diversity. Another inspiration came from the fabrication of catering to this wider variety of brides. The 2020 BOHÈME Collection features stunning size-inclusive gowns, that go a bit above a size 22! We are SO thrilled for this because the shapes of these gowns are MADE for curves! Before venturing into the wonderful world of bridal, Leah had a background in fashion but had been drawn into bridal because most jobs in fashion were involved in the fast-fashion world. She feels that bridal is still an artisanal and hands-on craft. Lovella will be hosting a […]
February 6, 2020

I Do! An Event for the Stylish Bride

I Do! An Event for the Stylish Bride Fancy That! Events is proud to present the Eighth Annual I Do! An Event for the Stylish Bride. With over two thousand guests in attendance each year, I Do! is LA’s premier luxury bridal event. Featuring some of the hottest, hand-selected vendors in the industry, I Do! attracts upscale attendees and prestigious media coverage. For the seventh consecutive year, we are producing an industry event that is more than just a bridal show; it’s an experience for vendors and brides alike. Approximately one hundred wedding vendors will be invited to take advantage of this opportunity to showcase their work, connect with potential clients, and enjoy a day among some of the best in the industry.  Tune into Nayri’s podcast here to hear her interview Cristine Zorhabians of Fancy That! Events. Join us at I Do! An Event for the Stylish Bride on […]
February 3, 2020

It’s Sample Sale Time!

It’s Sample Sale Time! We are SO excited about our upcoming Sample Sale event here at Lovella Bridal on Friday, February 28! You won’t want to miss out on this once in a lifetime opportunity featuring our new markdowns. We’ve got markdowns on couture designers such as Berta, J’Aton, Ines Di Santo, Marchesa and more! These gowns will be marked down for the first time ever, and you could leave our store with a one of a kind designer gown in your hands!  How to Shop LOVELLA’s SAMPLE SALE: February 28th, 9:00 am-5:00 pm SHOPPING: Maximum one hour, limit 5-7 gowns; up to 3 guests. No holds on any sample merchandise. PURCHASE: First come first SOLD; Prices as marked (tax not included). All purchases must be paid in full and picked up at the time of purchase. FORM OF PAYMENT: Cash & Credit card ONLY (accepting Visa, MasterCard & American […]