Allure Bridals collections, believe in the details—beading, floral appliqués, dramatic backs, and perfect draping. Every gown features details to set it apart and make the bride shine. Beaded lace, English net and rich satin compose gowns that are nothing but glamorous. Whethe your style is classic, traditional, bold or dramatic, it all starts with how your gown makes you feel. Come experience the perfect Allure wedding gown.